Picture your Future. Save for it by earning 1.5% on a 1-year Term Deposit Account! Learn more.

A green economy. How can you be part of it?

Adrian Vella

An article written by Adrian Vella: Head of Investment Network, MeDirect

We might hear words like ‘Green Economy’, ‘ESG’ and ‘sustainable finance’ quite often, but what do they mean? Does Green Economy apply only to governments and big corporations? How can we, as individuals, be part of a better and more sustainable economy? This article will tackle all these questions and more.

What is a green economy? According to the UN Environment Programme, this refers to an economic model that “results in improved human well-being and social equality, while significantly reducing environmental risks and ecological scarcities”. If we look back at the past, economic growth patterns, growing populations, production and consumption patterns relied solely on finite resources, which have adversely affected the environment.

A business-as-usual approach is not the solution; hence we must change this mindset. The environment and economy are linked and can no longer be considered independently. In any economy, growth in employment and income is driven by investment in economic activities, infrastructure, and assets. In a green economy, these activities and assets also look at reduced carbon emissions & pollution, enhanced energy & resource efficiency, and at the prevention of further loss in biodiversity and ecosystem in general – therefore supporting the harmonious interaction between humans and nature, and the attempts to meet the needs of both at the same time.

The growing prominence of a green economy is primarily due to people’s awareness of the need for sustainability. You might think that a green economy is a more significant issue you cannot be part of; that it is the job of policymakers and governments to create and sustain a green economy. You are mistaken – you can contribute towards enhancing and promoting a green economy. The creation of policy does not mean anything if we, as consumers, do not expect these companies and government to act in favour of a green economy.

So, how can you help encourage a green economy? Through sustainable investing, you are supporting publicly traded companies who adhere to specific guidelines around environmental, social and governance (ESG) issues. These guidelines consider how a company performs on these three aspects; how a company serves as a steward of nature, manages relationships with employees and customers, and deals with its leadership audits and internal controls.

If you are interested in learning more about sustainable investing, you can view the informative medirectalk investment webinar held earlier this year with the topic “Sustainable Investment: investing for a better future”.

Have you finally decided to put your money where your values lie? Do you want to make sure that you support and invest in companies that embrace the ideology of helping the world become cleaner, healthier and safer?

MeDirect, through its online eWealth platform, offers different options for you to invest in Mutual Funds, ETFs, Equities and Bonds. A significant selection of these securities are considered as sustainable investments. All these are easily accessible through the trading platform which also provide you with useful information that could help you make the right investment decision.

If you are unsure what to do and where to start, do not worry! Our Financial Advisors can help you better understand the different options available for you.

Start your sustainable investment journey with MeDirect and Become a Customer now.


The above is for information purpose only and should not be construed as an offer to sell or solicitation of an offer to subscribe for or purchase any investment.

The information given during the webinar was provided by Liontrust Fund Partners LLP and is for general information purposes only and is neither intended to provide legal or other professional advice nor does it commit MeDirect Bank (Malta) plc to any obligation whatsoever. The financial instruments discussed may not be suitable for all investors and investors must make their own informed decisions and seek their own advice regarding the appropriateness of investing in financial instruments or implementing strategies discussed herein.

MeDirect Bank (Malta) plc, is licensed to undertake the business of banking in terms of the Banking Act (Cap. 371) and investment services under the Investment Services Act (Cap. 370).


Join MeDirect today to access the tools you need to put your money to work on your own terms.

Latest news articles

BlackRock - Why we keep leaning into risk
All News

BlackRock Commentary: Why we keep leaning into risk

Investment opportunities are emerging amid a unique macroeconomic backdrop, with U.S. equities leading gains, particularly driven by AI-related companies, and expectations of continued volatility. The focus is on overweight positions in U.S., UK, and Japan stocks, while favoring quality short-term fixed income and private credit investments.

Epic Investment Partners Weekly Article
All News

Epic Investment Partners Views: The Week Ahead

This week’s key events include China’s Third Plenum, the ECB rate decision, US bank earnings, and several significant economic data releases from the US, Eurozone, and UK.. Last week, Fed Chair Powell highlighted progress on inflation but emphasised caution in rate cuts, while China’s economic recovery showed signs of weakness with lower-than-expected inflation and GDP growth.

Experience better Banking

The sooner you start managing your money, your way, using the best-in-class tools, the sooner you’ll see results. 

Sign up and open your account for free, within minutes.



We strive to ensure a streamlined account opening process, via a structured and clear set of requirements and personalised assistance during the initial communication stages. If you are interested in opening a corporate account with MeDirect, please complete an Account Opening Information Questionnaire and send it to corporate@medirect.com.mt.

For a comprehensive list of documentation required to open a corporate account please contact us by email at corporate@medirect.com.mt or by phone on (+356) 2557 4444.